Have you been wondering what you should be doing each day on social media to build your business? Should you been on Facebook before breakfast? Should you be tweeting 10 times a day? Does this photo belong on your Instagram account? There are so many questions revolving around the world that is social media. With World Conference on the horizon, are you wondering how to best optimize social media to raise awareness of the event and grow your business? Well, you’re in luck! Today we are sharing some of the top tips from around the web that everyone can benefit more from!

 

Tip #1: With a huge business building event on the horizon, join in on the conversation NOW to increase awareness. The amount of knowledge that you can gain is at event – especially social media specific training – get involved before the event even starts!

 

Tip #2: While it’s ideal to post content every day on Facebook, post your most important content towards the end of the week. According to PR Daily, content that is posted towards the end of the week (Thursday, Friday) get higher engagement. Read up on the best times to post on Twitter, LinkedIn, and Google+ here.

 

Tip #3: Make sure you are posting the correct sized images and post lengths on each platform. Each platform has its own sizes for a cover photo, profile picture and size image to use for a post. HERE are some guidelines to use for image sizes. According to social media leader, Buffer, there is a correct size for each post based on the platform you are using. Check HERE to see if you are doing it right!

 

Tip #4: Get more followers on Twitter by being “topically focused.” Did you know that Twitter accounts that are more topically focused tend to get more new followers than others? For example, an who focuses on tweeting entrepreneurial-themed content the majority (90-100%) of the time will earn more followers than someone who tweets about being an entrepreneur, their love for dogs, yoga and French cuisine. Find out more about this as well as other steps you can take to gain more followers organically here.

 

Tip #5: Don’t be afraid of new things! There are so many new social media tools that arise every day; but some of ours include HootSuite, Latergram, Join.me, Google + and more! Don’t be afraid to stray away from the social giants like Facebook and Instagram! Check out some of these social tools and additional platforms that will not only make your life easier, but rapidly grow your social success and for your Business.